Confessions of a LinkedIn Profile Writer

Anyone who is in the business of writing LinkedIn profiles today knows that it is not an easy undertaking, nor an assembly-line process. There are no templates. A good LinkedIn profile writer will down to the core of an individual, find … Continue reading

Making the Move to LinkedIn Master

Gaining traction on LinkedIn is challenging enough. Performing well on the site involves the acquisition and application of specific knowledge and skills. Achieving LinkedIn mastery results from developing an appreciation for the art and science of social networking, ritualistically advancing … Continue reading

JD Gershbein’s Absolutes of LinkedIn

LinkedIn achievement is tied to performance. Performance on the site defines as the ability to execute on several key communication strategies that enable business growth or career development. LinkedIn achievers are lifelong learners, goal-oriented, and have a high level of cognitive … Continue reading

The Working LinkedIn Profile

During the course of my business day, I review many LinkedIn profiles. I am impressed by the various approaches that people take in populating (or not) each section of the document, and representing themselves. Most profiles are nondescript or skeletal. … Continue reading

Lessons in LinkedIn Coaching from Charley Lau

Charles Richard “Charley” Lau (April 18, 1933 – March 18, 1984) was a professional baseball player who, by all accounts, did not have a remarkable playing career. He was an average hitter and a serviceable catcher who split his time … Continue reading